We have been working in Italy for over 90 years, we know the market and its dynamics, and we have a large, diversified portfolio distributed all over Italy.
World-class catalogue products and our dedication and reliability in the management of commercial relations are the pillars of our reputation on the market and the key to our clients’ loyalty.
Our sales force is a strong team of professionals that drive our growth on the domestic market and effectively and independently manage the great diversity characterising this sector.
We coordinate and support our sales team and periodically organize training activities and meetings to share useful information allowing to successfully convey to our clients the value of our products and brands.
To support them at best, in 2017 we introduced the figure of the company psychologist, which proved to be a winning choice particularly during and after the Covid-19 pandemic. This professional figure helps employees increase their focus, concentration, stress management abilities, and drive towards objectives.
We directly manage all administrative aspects related to sales, which, considering our large wide clientele, means significant added value: from price definition to dedicated discounts, from special offers to payment terms and conditions, all the way to returns and debt collection.
We also provide direct technical support for our products. When this is not feasible, we select highly qualified Italian laboratories and companies, so as to ensure that any issues our clients may be facing are solved fast and effectively.
Our marketing department takes care of product launch and brand management on the market by designing the packaging, taking pictures and shooting videos for the various sales channels and social networks, developing dedicated advertising, writing press releases, and publishing columns on trade magazines. We develop our Catalogue and sales materials in-house, and we design and implement the Italian version of the various brand sites.
We also take part in national and local trade fairs as well as in Open Days at our clients’ premises, developing dedicated marketing materials.
We gather and verify information on product safety throughout the procurement chain to deliver to our clients unmatched reliability. Our Regulatory Affairs department checks for product compliance for the European market, draws up and updates safety data sheets, verifies all mandatory information on packaging, directly informs our clients, and develops and performs specific tests on the products to verify their robustness, reliability, and precision.